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Jay Rosenthal

Former Advisor to US Senator Barbara Boxer and to the Mayor of San Jose. Current Founder of Reframe and Co-Founder of Cultivated Media.

Jay Rosenthal has a 2​5​-year career at the intersection of media, business, politics, and policy. 

In 2023, Jay founded Reframe, a full service audio and video production company, specializing in short-form, made-to-go-viral social videos for brands, corporations, news media, and candidates. Reframe productions have garnered tens of millions of views and driven engagement across an array of verticals – from political campaigns to CPG to professional services.

Jay also practices what he preaches: he co-founded Cultivated Media, the authoritative media platform serving the North American cannabis industry and is also the co-host of The Peak Daily, the most listened to daily Canadian business news podcast in the country. 

Jay began his career in the US Capitol, working for United States Senator Barbara Boxer. Moving to the San Francisco Bay Area in the late 90s, he served in the administration of the Mayor of San Jose, the 10th largest City in the US​. 

From government, he launched JMR Strategic, a California-based public affairs consultancy where he managed dozens of successful local and regional campaigns (and many unsuccessful ones too!).

Jay's wife Dara Solomon is the Executive Director of both the Toronto Holocaust Museum and the Ontario Jewish Archives. Together, they are the proud (and tired) parents of 2 children, Stella (​15) and Cy (​11). 

Jay is also a past-President of the Paul Penna Downtown Jewish Day School, recently joined the Board of Directors of Canadian Jewish News, and is a long-time youth sports coach with TP Baseball, the George Bell Hockey Association and the Isobel Bolton Girls House League.

10:40 - 10:50 am

Tuesday Feb 25th, 2025

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