
Perry Tsergas
President and CEO, Spark Advocacy, a boutique public affairs, advocacy communications and advertising agency.
Perry Tsergas has worked in the world of Canadian politics, advocacy and communications for over two decades. He is the co-founder, President & CEO of spark*advocacy, an Ottawa-based public affairs marketing and communications firm. Perry has partnered with hundreds of start-ups, corporations, associations, unions, charities, NGOs and coalitions on communications initiatives of all shapes and sizes.
9:00 AM - 9:30 AM
Thursday Jan 15th, 2026
Lessons from the 2025 Federal Election
Senior campaign strategists break down what the 2025 federal election revealed about modern campaigning. This panel examines what worked, what didn’t, and the strategic lessons campaign professionals can take into the next electoral cycle.