speaker-photo

Jen Hassum

Executive Director of the Broadbent Institute
Jen Hassum is the Executive Director of the Broadbent Institute. In the last two decades,  Jen led teams at the municipal, provincial and national levels. She is recognized as an innovator in building online community and mobilizing users to real-world action. Most recently as the Publisher of PressProgress, she helped oversee its growth into an award-winning national news organization read by millions of Canadians. Over the years, her work has contributed to historic electoral victories, winning new organized workplaces and helping win important public policy gains for working-class people. She studied history at York University and the University of Toronto and lives in Cambridge, ON with her partner and two young kiddos.
9:00 AM - 9:30 AM

Thursday Jan 15th, 2026

Lessons from the 2025 Federal Election

Senior campaign strategists break down what the 2025 federal election revealed about modern campaigning. This panel examines what worked, what didn’t, and the strategic lessons campaign professionals can take into the next electoral cycle.

11:05 AM - 12:05 PM

Thursday Jan 15th, 2026

(Breakout Session by Equal Voice) Ask Her (or Them) to Run: How One Conversation Can Change Canadian Politics

Political careers don’t only start with ambition. They start with being asked. This interactive Equal Voice session will be a mix of sharing how:
  • Women want to be invited into political life. There isn’t one approach or linear career approach. We will explore key factors like different life stages, cultural and communities’ backgrounds, and lived experiences.
  • Why encouragement from personal connections matters, and
  • How campaigns and parties can find and engage these everyday leaders.
After a short presentation of the research, candid feedback and trend analysis, three political party insiders will explore why “the ask” still matters, pull back the curtain on how parties build their candidate pipelines and what we can all do to help recruit more women, in all their diversity, to consider running for public office.